The E-commerce industry is in the blooming phase and the predicted forecast over the next years is to reach about 8.1 trillion dollars by 2026. Investing in e-commerce is the perfect choice at this point. You must know that an e-commerce tech stack is the collection of software and hardware that powers an online store. […]

One of the best ways to expand your Shopify market and boost sales is to understand how to reach your target audience. Reaching the target audience makes your Shopify store more visible, increases brand credibility, and promotes the formation of beneficial partnerships.A target audience is an essential part of marketing. We can segregate our target […]

Headless commerce has been gaining traction in the e-commerce industry in recent years and for Shopify businesses looking to implement it, the prospect can be daunting. The idea of shifting an entire e-commerce experience to a new architecture may seem overwhelming. However, the approach does not need to be one-size-fits-all. A phased implementation of a […]

Payment, though the last step of check out process is an integral part of the eCommerce business. A seamless check-out experience is essential to reduce abandoned carts and keep your customers returning. In the wake of using ever-evolving technologies like AI and automation, today’s customers enjoy the most personalized and streamlined shopping experiences. But customers […]

The recent BFCM sales success proved that online shopping is evolving at a rapid pace, and it doesn’t look like it’s going to slow down anytime soon. Despite the economic turbulence and the global supply chain issues, the outlook for eCommerce looks brighter. Understanding the positive shift and the trends emerging in 2023 will help […]

Online Sales are plummeting for the first time in two years. According to Salesforce Shopping Index Data, global same-site sales were down 3% YoY in the first quarter of 2022, making it the first decline in online sales after soaring growth in the last two years. A strong pullback from online shoppers is observed as […]

The pandemic has pushed online commerce into a realm where brands are experimenting with new and improved technology to attract customers and grow sales. One such experiment is the use of Augmented Reality (AR), which enables the customers to access the 3D rendering of a product to analyze the better fitment of the product before […]

With plummeting customer expectations it has become more important than ever to deliver all the best experiences to your customers. Apart from providing a great personalized buying experience, Shopify store owners need to deliver impressive customer service as well to meet customer expectations and encourage future purchases. Your service team can meet customer expectations with […]

Today, customers use multiple channels like the web, social media, emails, etc. across different devices to buy their chosen products. As a result, it has become even more important for store owners to build effective marketing strategies to deliver consistent, seamless shopping experiences and gather more engagement. Omnichannel marketing is a powerful and effective marketing […]

Did you know around 44% of consumers use online marketplaces as the starting point to search or purchase products?  Yes, that’s right! Considering that the Online marketplaces offer an extensive reach and scale, this is no wonder that online shoppers browse through many channels to find their desired products at the best price. Understandably, it is […]

Did you know the average rate of holiday returns for online sales in 2021 was 20.8% as compared to 18.1% last year! As online sales are growing, returns of merchandise purchased are also growing. The increase in holiday returns is the cause of every retailer’s concern. A report by Salesforce revealed that an average retailer […]

Supply chain shortage was the biggest challenge for retailers in 2021. In fact, Salesforce data revealed that inflation persisted throughout the entire holiday season with prices up by 25% in the US YoY, while inventory shrank by 2% as compared to 2020 because of supply chain disruptions. With the dawn of 2022, the omicron variant […]

The Covid impact has altered the eCommerce scenario forever. The year 2021 has inspired some game-changing practices that opened a new horizon for the eCommerce industry. Case in point: The huge success of Shopify merchants in this holiday season pivoted and approved the new approaches for digital selling. (Read our previous story on Shopify record-breaking […]

It’s raining business this holiday season! Shopify merchants all over the world have done record smashing business on this BFCM. Statistically speaking, there is a 21% increase in sales in 2021 as compared to 2020. The figures below suggest Shopify merchants’ huge dominance in digital sales this Black Friday and Cyber Monday- Digital sales Black […]

Shopify retailers all over the world must have been through with planning, analyzing, and preparing for the big Black Friday sale, by now.  But won’t you like to know how well these holiday efforts will perform? Well, understanding the curiosity of Shopify retailers to know how their month-long efforts for increasing revenue numbers will pay […]

Shopify store owners derive business from two segments of customers- the news ones and the existing ones. Engaging new customers for expanding revenue generation is essential but retaining and persuading the existing customers is also crucial for getting more sales. Interestingly, you can increase your sales by cross-selling and upselling to your customers both new […]

Firstly, Expansions allow you to make more sales as you get more customers.   Secondly, if you sell to international sellers without a local store, payments in different currencies can be messy. Also, the conversion rates can eat up your profit. On the other hand, if you can target local customer in advertising and offer […]

The digital transformation in the Retail industry has changed the way we shop forever. Today, shopping isn’t only confined to brick and mortar locations but has expanded across online marketplaces, mobile browsing, and social media platforms. Many leading retail brands offer customer experiences with seamless transitions blurring the lines between shopping online or in person. […]

Did you know, according to UN trade and development experts (UNCTAD), the share of retail sales saw a drastic rise from 16 percent to 20 percent in 2020? Yes, you read that right. Also, recently, UNCTAD revealed that B2C sales for the world’s top thirteen companies now stands at $2.9 trillion as of 2020. And […]

Did you know that consumers’ spendings reached $1.1 Trillion in 2020’s holiday season? This study by the #1 CRM leader is for every retailer who wants to succeed in digital retail. According to Salesforce, this year would hit several milestones in digital sales as consumers are inclined towards online shopping since the pandemic started.    […]

The pandemic has caused a global economic crisis, but shoppers don’t seem to be affected by it. Black Friday and Cyber Monday were a sure hit as online retailers generated a lot of revenue!  According to the National Retail Federation, Ecommerce revenue now represents 10.7% of U.S. retail sales. With 47% of eCommerce transactions, Globally, […]